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TCCT Opens Public Consultation on Competition Rules for Digital Platforms,Modern Trade and On-Demand Delivery Services
- Lexpertise Law Firm
- Aug 4
- 2 min read
The Trade Competition Commission of Thailand (“TCCT”) is accelerating the
development and revision of competition guidelines for three key business sectors:
1. digital platforms;
2. modern wholesale and retail businesses, including credit-term practices; and
3. on-demand delivery services.
Although the TCCT has already issued guidelines for certain sectors, its studies of
market structures and business models, together with feedback collected from
businesses in several provinces, indicate that the existing guidelines may no longer fully
address rapidly evolving commercial practices. The TCCT is therefore considering
revisions to improve regulatory coverage and support more effective enforcement of the
Trade Competition Act B.E. 2560 (2017).
Public Consultation Period
The TCCT has opened a public consultation from 31 July to 31 August 2026. Business
operators, stakeholders, public and private sector agencies, and members of the public
are invited to comment on how the regulatory framework for the three sectors should be
developed or improved.
The consultation is intended to help the TCCT promote free and fair competition while
ensuring that its regulatory approach remains responsive to changing business
practices. Relevant documents and the consultation form are available on the TCCT’s
website.
Focus on Digital Platform Regulation
On 31 July 2026, the TCCT held a discussion on the regulation of digital platform
businesses with Dr. Amber Darr, an expert in digital law and competition law.
The discussion covered the European Union’s Digital Markets Act (“DMA”) and India’s
approach to digital market regulation, including its consideration of the DMA as a
regulatory model. The views obtained from this discussion will be taken into account in
developing Thailand’s competition guidelines for digital platforms.
The TCCT also announced further consultations, including:
a session on preliminary approaches and recommendations concerning digital
platform issues on 4 August 2026; and
discussions with academics and digital and transport specialists on key
competition concerns affecting platform-based ride-hailing services on 5 August
2026.
The information and recommendations obtained through these activities will be
incorporated into the broader consultation process.
What Businesses Should Consider
The consultation may lead to revised or additional guidance affecting businesses in
three key sectors:
1. Digital platforms, particularly multi-sided platforms and e-commerce
businesses.
2. Modern wholesale and retail businesses, including businesses using credit-
term arrangements with small and medium-sized enterprises.
3. On-demand delivery services, including ride-hailing and on-demand delivery
platforms.
Businesses operating in these sectors may also wish to participate in the consultation
so that their practical concerns are considered before the TCCT finalises its regulatory
approach.
The TCCT’s initiative reflects its broader effort to adapt Thailand’s competition
framework to the changing digital economy and strengthen the effectiveness of
competition-law enforcement.
Written by
Manaswee Wongsuryrat
Partner
Supati Saicheua
Associate
